A guide to saying it correctly
How to Pronounce Gucci
Pronounce this luxury fashion brand GOO-chee, with the stress on the first syllable.
gucci
GOO-chee
/ˈɡʊtʃi/ · goo · chee
Native US English · Kokoro neural TTS · 0:01
It's a common reference in fashion magazines, celebrity news, and when people talk about designer brands.
Where the word comes from
The brand name comes from its founder, Guccio Gucci, an Italian businessman.
Common ways people get it wrong
- GOO-see The 'cc' in Italian is pronounced like 'ch' in English, not 's'.
- GOO-kee The 'ci' is a 'chee' sound, similar to 'cheese', not a 'kee' sound.
Frequently asked
How do you say Gucci?
The most common pronunciation in English is GOO-chee. The stress is on the first syllable.
Is it pronounced Goo-chee or Goo-see?
It's pronounced GOO-chee. The Italian 'cc' sound is like the English 'ch'.
What does Gucci mean?
Gucci is a surname. The brand is named after its founder, Guccio Gucci.
