A guide to saying it correctly
How to Pronounce Dior
Pronounce 'Dior' like the French fashion house: dee-AWR, with a soft, throaty R.
dior
dee-AWR
/diˈɔʁ/ · dee · AWR
Native US English · Kokoro neural TTS · 0:01
Dior is a globally recognized luxury brand, frequently mentioned in fashion magazines, celebrity news, and discussions about high-end clothing, perfumes, and accessories. You'll hear it when people talk about designer fashion or luxury goods.
Where the word comes from
The brand name 'Dior' comes from its founder, French fashion designer Christian Dior.
Common ways people get it wrong
- dee-OR Many English speakers substitute a hard 'R' sound. The French pronunciation uses a softer, more guttural 'R' at the end.
- DIE-or This mispronunciation treats the 'io' as a diphthong like in 'lion'. The correct pronunciation has two distinct vowel sounds.
Frequently asked
How do you say Dior in French?
The French pronunciation is roughly 'dee-AWR', with the 'R' sound made in the back of the throat. It's very similar to the common English pronunciation.
Is it Dee-or or Die-or?
It's neither. The most common and accepted pronunciation in English is 'dee-AWR', with two distinct syllables and a soft, French-style 'R'.
What does Dior mean?
Dior is a surname. The brand was founded by French fashion designer Christian Dior, and the name simply refers to him.
